Goodstuff
Dara McBride is a seasoned professional with extensive experience in communications and media planning. Currently serving as Planning Director at Goodstuff Communications since October 2022, Dara previously held various roles at Medialab Group from January 2019 to October 2022, including Account Director, Senior Account Manager, and Account Manager. Prior experience includes positions as Media Planner/Buyer and Media Executive at Smithfield Agency from November 2016 to January 2019. Early career roles involved bartending at Fox and Hounds and Union Southampton, as well as a seasonal role as Checkout Operator at Asda, and serving as Campus Brand Manager at The Beans Group, focusing on social media marketing. Dara earned a Bachelor of Arts in Philosophy and Sociology from the University of Southampton from 2013 to 2016, and completed A Levels and GCSEs at Wallington High School For Girls.
This person is not in the org chart
This person is not in any teams
Goodstuff
Goodstuff is the UK’s media planning and buying agency, the highest-rated independent agency by Campaign School Reports, and holds both the 2019 & 2020 Grands Prix for both Media Week & Campaign Media Awards. Established in 2004 as pure communication and creative media agency, incubated by Virgin, the agency had seven successful yearsbefore scaling the business through the addition of media buying.