Samantha Siegal

Samantha Siegal is a seasoned social media professional with expertise in managing and enhancing the online presence of brands. Currently serving as Social Media Manager and previously as Social Media Community Manager at GoPro since February 2022, Samantha has developed extensive experience in social media strategy and community engagement. Prior to this role, Samantha was a Social Media Specialist at Rachel Kay Public Relations from June 2021 to February 2022 and an Account Coordinator at Nuffer, Smith, Tucker Public Relations from October 2018 to June 2021, where responsibilities included managing client programs, implementing projects, and handling media communications. Samantha's career began as a Publicity Intern at The California Mid-State Fair in 2017, focusing on press releases and promotional materials. Samantha holds a Bachelor's Degree in Journalism from California Polytechnic State University-San Luis Obispo, earned in 2018.