Chana W.

Chana W. is an experienced marketing professional currently serving as the Marketing Operations Manager at Grayscale Investments since November 2023. Prior to this role, Chana held various positions including Marketing and Communications Lead at Genesis from April 2021 to September 2023, where significant achievements included executing strategic campaigns that resulted in a tenfold increase in website traffic during a challenging bankruptcy period. Chana also contributed to the development of the company’s digital presence and branding while scaling the marketing team. Previous roles included positions at M Booth, Laso, fassforward, and YJP - Young Jewish Professionals, with a focus on digital coordination, operations project management, and demand generation. Chana holds an Agile Business Management Certificate from NYU School of Professional Studies.