Greene King
Alana Daly currently serves as the Marketing Lead for Franchise at Greene King, where responsibilities include empowering franchise pubs with marketing tools and digital solutions to enhance local community engagement. Prior experience encompasses roles at Carlsberg Marston's Brewing Company as Senior Grocery Customer Marketing Manager, where Alana led shopper marketing initiatives, and as National Account Manager for both Carlsberg Group and Carlsberg Marston's Brewing Company. Previous positions also include Senior Shopper Marketing Manager at Belvoir Fruit Farms Ltd., and various marketing and account management roles at Britvic Soft Drinks, Maxxium, and Grimsby Institute of Further & Higher Education. Alana holds a BA Hons in Business Management from Hull University.
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Greene King
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Greene King plc is an integrated pub retailer and brewer. The Company operates approximately 3, 040 managed, tenanted, leased and franchised pubs, restaurants and hotels, including brands, such as Hungry Horse, Chef & Brewer, Flaming Grill, Farmhouse Inns and its Greene King locals estate. The Company's segments include Pub Company, Pub Partners, and Brewing & Brands. The Pub Company segment is engaged in the operation of managed pubs and restaurants. The Pub Partners segment is involved in the operation of tenanted and leased pubs. The Brewing and Brands segment is engaged in brewing, marketing and selling beer. The Company's ale brand portfolio includes Old Speckled Hen, Greene King IPA, Abbot Ale and Belhaven Best. The Pub Company segment operates approximately 1, 820 pubs and restaurants across Britain. The Company's breweries include Westgate Brewery, which is located in Bury St. Edmunds, and Belhaven Brewery, located in Dunbar.