Grenade
Aaron Sedgwick is a seasoned professional with extensive experience in sales and category management, currently serving as Category Manager and previously as National Account Manager at Grenade since December 2019. Prior to this role, Aaron worked at Mondelēz International from October 2016 to December 2019, advancing from National Account Executive - Confectionery & Seasonal to Reporting Analyst, where expertise in Microsoft Office and Excel was applied to enhance reporting for Retail Field Sales teams. Earlier roles include Field Sales Executive at Molson Coors, Sales Manager & Personal Trainer at LA Fitness UK, and experience in various sales positions that emphasized customer engagement and brand promotion. Aaron holds a Level 3 degree in Business Marketing from West Suffolk College.
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Grenade
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The Grenade story is one of roll-your-sleeves-up hard work and a commitment to doing things better – in other words, the ‘Get Shit Done’ approach. Founded in 2010 by Alan and Juliet Barratt, their mission was simple – to create memorable, functional and great tasting products that exceed label claims and go beyond the seen-it-all-before sports nutrition stereotypes. It’s this commitment that’s seen Grenade appear in The Sunday Times’ Fast Track Top 100 for seven consecutive years since 2014. Today, Grenade’s Carb Killa is the UK’s best-selling protein bar, while the company continues to innovate with it’s leading range of drinks, shakes, and performance nutrition. Fuelling everyone from elite athletes and military personnel to life athletes looking for healthier choices that don’t compromise on taste, Grenade exports to more than 50 countries and is headquartered in Bournville, UK.