Grenade
Alex Beaumont has a diverse background in the sports and nutrition industry, with experience ranging from customer service to territory management. With a Master's degree in Applied Sport and Exercise Nutrition from Oxford Brookes University and a Bachelor's degree in Sports Coaching Science from the University of Chichester, Alex has a strong educational foundation. They have held various roles at Grenade, including Country Manager and Territory Manager Asia-Pacific, showcasing their expertise in business development and account management. Prior to joining Grenade, Alex worked at Places for People Leisure as a Sport & Exercise Nutritionist, Fitness Instructor, and Customer Advisor. Their experience in customer service, nutrition, and fitness makes them a valuable asset in the industry.
Grenade
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The Grenade story is one of roll-your-sleeves-up hard work and a commitment to doing things better – in other words, the ‘Get Shit Done’ approach. Founded in 2010 by Alan and Juliet Barratt, their mission was simple – to create memorable, functional and great tasting products that exceed label claims and go beyond the seen-it-all-before sports nutrition stereotypes. It’s this commitment that’s seen Grenade appear in The Sunday Times’ Fast Track Top 100 for seven consecutive years since 2014. Today, Grenade’s Carb Killa is the UK’s best-selling protein bar, while the company continues to innovate with it’s leading range of drinks, shakes, and performance nutrition. Fuelling everyone from elite athletes and military personnel to life athletes looking for healthier choices that don’t compromise on taste, Grenade exports to more than 50 countries and is headquartered in Bournville, UK.