Melanie Arlt

Melanie Arlt is an experienced professional in online marketing and e-commerce, currently serving as Online Marketing Manager and Deputy Head of E-Commerce at Gudrun Sjödén GmbH since March 2014. Melanie's expertise encompasses marketing controlling, strategic planning, and implementation of marketing activities across CRM, social media, and e-mail campaigns for the DACH region. Prior roles include Online Content Manager, maternity cover for Head of E-Commerce, and Project Marketing Manager, where Melanie contributed to launching a new concept store in Frankfurt and managing various marketing strategies and events. Educational background includes a degree in Business Management with Marketing from the University of Brighton, complemented by previous internships in marketing and administrative roles.