Guitar Center
Ankit K. is an experienced data and technology professional with extensive expertise in Martech, CRM, and cloud data integration. Currently serving as Director at The Guitar Center Company since March 2018, Ankit leads product development, digital transformation, and revenue growth initiatives involving Salesforce administration and various cloud services. Previous roles include Manager of Martech and CRM at The Guitar Center Company, Senior Data Engineer at LegalZoom, and Data Engineer at Paramount Pictures, with a strong focus on data integration and analytics throughout. Ankit also has a background in software engineering from Deutsche Bank and holds a Bachelor's degree in Computer Science from West Bengal University of Technology. Ongoing education is pursued through Coursera.
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Guitar Center
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The roots of this company go back to 1959, when Wayne Mitchell founded the Organ Center. The company operates Guitar Center and Music & Arts stores across the U.S. Private equity firm Bain Capital bought the company in June 2007.