Outi Helena Armstrong

Outi Helena Armstrong is a highly accomplished marketing executive with extensive experience in the health, nutrition, and consumer sectors. Currently serving as Chief Marketing Officer and a member of the Executive Team at Medicel, a Halma company, Armstrong has played a pivotal role in advancing technology that improves eye surgery safety and efficiency. Additionally, Armstrong holds a position on the Board of Directors at BioGaia AB, a leader in microbiome research and probiotic products. Previously, Armstrong held significant roles at DSM, including Director of Health Benefits & Solutions, leading global marketing strategies and enhancing business performance across health and nutrition sectors. Armstrong's earlier career includes key positions at SGS, where strategic marketing efforts drove significant growth, and Procter & Gamble, where successful brand management generated substantial revenue increases. Armstrong’s educational background includes advanced degrees from prestigious institutions such as Yale University and IMD, alongside a Fulbright Fellowship in Marketing & Communications from the University of Arkansas.