Harboes Bryggeri
Lars Hørlyck Christensen is a seasoned marketing professional with extensive experience in brand management, marketing strategy, and innovation across various companies in the food and beverage industry. Currently serving as Marketing Manager at Harboes Bryggeri since April 2023, Lars has held numerous leadership roles, including Marketing Director at Orkla Danmark and KiMs A/S, as well as Vice President Marketing at Toms Gruppen A/S. With a strong educational background that includes a Master’s degree in Economics & Finance from Copenhagen Business School, Lars has demonstrated expertise in market insights, sustainability, consumer behavior, and category management throughout a career spanning over three decades. Lars has also contributed to educational roles and served as a board member for BonBon-Land, further showcasing a commitment to brand synergy and innovation.
Harboes Bryggeri
Harboe's Bryggeri A/S has a long tradition of being among the front runners in the European brewery sector. Since the early beginning in 1883, Harboe has gradually expanded its activities from a local Danish brewery to a modern, international beverage group with subsidiaries in 5 countries and business activities in more than 90 markets worldwide.