Harting
Elena Lapschin is an experienced online marketing professional currently serving as Senior Online Marketing Manager at HARTING since August 2021. Prior to this role, Elena was Teamlead Online Marketing at CBR eCommerce GmbH from September 2017 to June 2020 and worked as Senior Online Marketing Manager at active performance GmbH from May 2012 to August 2017. Earlier experience includes positions as Senior Sales Manager at content.de Aktiengesellschaft and Manager Affiliate Marketing at belboon-adbutler GmbH. Elena's expertise encompasses affiliate marketing, online marketing, e-mail marketing, display advertising, performance marketing, retargeting, project management, consulting, and partnerships. Elena holds degrees in various marketing and tax-related disciplines, including a Fachwirtin für Direktmarketing and training as a Steuerfachangestellte.
Harting
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The HARTING Technology Group is skilled in the fields of electrical, electronic and optical connection, transmission and networking, as well as in manufacturing, mechatronics and software creation. The Group uses these skills to develop customized solutions and products such as connectors for energy and data transmission applications including, for example, mechanical engineering, rail technology, wind energy plants, factory automation and the telecommunications sector.