Yannick Ferrero

Yannick Ferrero is an experienced senior executive in the field of digital distribution and monetization within the entertainment industry, currently serving as SVP of Content Distribution & Digital at Hasbro Entertainment since September 2021. With a robust background that includes previous roles as SVP at Entertainment One and Group Director at Endemol Shine Group, Yannick has consistently driven significant revenue growth and cross-platform monetization for major brands such as Peppa Pig and My Little Pony. Prior experience at Yahoo involved leadership in business operations and analytics across the EMEA region, contributing to a large-scale business. Yannick's career began at eBay Inc., focusing on process improvement and analytics, and includes earlier positions in marketing analysis and project management. Yannick holds a Master’s degree in Business from Esdes Business School, complemented by an exchange year in Business at Metropolia University of Applied Sciences.