Alison Gibson

Alison Gibson currently serves as Marketing Manager at Hawthorn Bank since August 2024. Previously, Alison held the position of Marketing Communications Manager at the American Academy of Family Physicians from January 2023 to August 2024, focusing on segment-based marketing to enhance membership. In earlier roles, Alison worked as a Marketing Strategist, Marketing Specialist, and Marketing and Event Coordinator, where responsibilities included developing marketing plans, executing global marketing strategies, and managing event logistics. Alison's career began at Moosejaw Mountaineering as a Sales Associate and later included roles in membership operations and customer engagement. Alison holds a Bachelor of Applied Arts from Central Michigan University, specializing in Commercial Recreation and Facility Management.