HBL Microfinance Bank LTD
Ramsha Javed is an experienced professional in digital marketing and communications, currently serving as the Assistant Manager of Digital Marketing Communications at HBL Microfinance Bank, where responsibilities include leading the social media presence for FirstPay and developing content strategies to enhance brand visibility. Previous roles include Partnerships & Digital Marketing Executive at Telenor, where Ramsha supported revenue growth initiatives and cross-functional content development, and Social Media Manager for Inspiring Women Pk, focusing on engagement strategy and campaign management. Additional experience encompasses positions at White Rice, Inventive Leads (Pvt) Ltd., and an internship at Plan International. Ramsha holds a Bachelor's degree in Development Studies from Bahria University, complemented by strong foundational studies in the humanities and sciences.
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HBL Microfinance Bank LTD
The HBL Microfinance Bank Ltd (HBL MfB), was established in 2002 as a nationwide microfinance bank, licensed by the State Bank of Pakistan. HBL MfB was created through a structured transformation of the credit and savings section of the Aga Khan Rural Support Program (AKRSP), an integrated development program to pioneer the microfinance sector in the country since 1982 in Gilgit-Baltistan and Chitral. HBL MfB was established with the mission to respond to poverty and contribute to the social and economic well-being of society by providing opportunities to thousands of under-privileged households. Over the years, the Bank has evolved from pioneer to leader of microfinance in Pakistan, enabling its clients to strengthen their entrepreneurial base and build financial, physical and human capital to secure their future. #UmeedSayYaqeenTak