Helly Hansen
Malin Pharrelle Eeg Luis is a proficient marketing professional currently serving as a Global Marketing Production Specialist at Helly Hansen since May 2021, adept at managing campaigns and e-commerce content. Previously, Malin held roles such as Global Marketing Coordinator, Partner and Head of Marketing at StarCruiter Gruppen, and Marketing and Booking Coordinator at Lucky Man Concerts, gaining extensive experience in brand development, market analysis, and stakeholder collaboration. With a Bachelor of Business Administration from Hawaii Pacific University and additional credentials in graphic design and photography, Malin has a diverse skill set encompassing marketing, communications, and event planning.
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Helly Hansen
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Helly Hansen is a leader in technical sailing and performance ski apparel, as well as premium workwear. Founded in Norway in 1877, Helly Hansen strives to develop professional grade gear that helps people stay and feel alive. Trusted by over 60,000 professionals worldwide, the company has developed a long list of first-to-market innovations, including the first supple waterproof fabrics over 140 years ago. Other breakthroughs include the first fleece fabrics, the first technical base layers made with Lifa® Technology, and the award-winning and patented H2Flow™ temperature regulating system and Lifaloft™ insulation by Primaloft®.