HSL Helsingin seudun liikenne
Riikka Järvelä is an accomplished marketing professional with extensive experience in digital marketing and project management. Currently serving as Account and Customer Strategy Manager, Project Manager, and Growth Hacker at HSL Helsingin seudun liikenne since August 2022, Riikka is focused on driving growth through marketing campaigns and customer segmentation projects. Prior roles include Digital Marketing Manager at Business Finland, where responsibilities included digital marketing for resilience recovery funding, and Digital Manager at Restel Oy, overseeing the Restis mobile application and leading digital initiatives for various restaurant brands. Early career experiences include roles as a Growth Hacker at Tokmanni and a Content Developer at TBWA\Helsinki, along with foundational positions in marketing and customer service. Riikka holds a Master's Degree in Marketing from the University of Vaasa and is pursuing further education in Business and Service Design at the University of Lapland.
HSL Helsingin seudun liikenne
HSL Helsingin seudun liikenne vastaa 66 prosentista Suomen joukkoliikennematkoista. HSL:llä on tärkeä rooli pääkaupunkiseudun asukkaiden arjessa: meidän liikenteessämme tehdään yli miljoona matkaa päivittäin bussilla, junalla, metrolla, ratikalla tai lautalla. Liikevaihtomme on noin 600 milj. euroa vuodessa. Meitä joukkoliikenteen ammattilaisia on reilu 400 ja olemme ylpeitä työstämme. Liity joukkoomme kehittämään helppoa, toimivaa ja luotettavaa Helsingin seutua. HSL Helsinki Region Transport is responsible for about 60% of all public transport journeys in Finland. HSL plays a key role in the everyday lives of the metropolitan area residents: every day, over one million journeys are made on our bus, train, Metro, tram and ferry services. Our annual turnover is about 600 million euros. HSL employs over 400 public transport professionals that are proud of their work. Join us to develop well-functioning Helsinki region with reliable services for easier everyday life.