Luca Sante Piccinini

Luca Sante Piccinini is an accomplished E-Commerce Manager at Henkel since February 2011, responsible for defining online commercial and marketing strategies, and managing agreements with major online retailers like Amazon. Previously, Luca served as Head of NAM in the DIY Channel, overseeing commercial strategy and a team dedicated to managing commercial agreements and promotional plans. As a National Account Manager, Luca was the key contact for FOOD and DIY clients, focusing on enhancing turnover, profitability, and market share through effective relationship management. Earlier roles include positions as HW/PRO Marketing and Trade Marketing Manager, Brand Manager, and Junior Brand Manager within the Adhesive Marketing Department, where product launches and promotional efforts were prioritized. Prior to Henkel, Luca completed an internship in management consulting at Accenture. Luca holds a Laurea Specialistica in Economics from Università Cattolica del Sacro Cuore and graduated from Liceo Scientifico.