Axel W. Demmler

Axel W. Demmler is an accomplished branding and corporate design professional with extensive experience in the defense and aerospace industries. Currently serving as Head of Branding and Corporate Design at HENSOLDT since March 2017, Axel oversees the overall brand strategy, corporate identity, and style guides while leading both internal and external service providers. Previously, Axel held the position of Creative Brand Management at both Airbus Defence and Space and Airbus Defence and Space for future HENSOLDT, where responsibilities included brand launch preparations and the creation of corporate tools. Axel's career also encompasses a decade as Deputy Head of Ci/CD at Airbus Defence and Space, where significant rebranding initiatives were successfully executed. Earlier roles include leadership positions at EADS Deutschland GmbH and Dornier, where Axel contributed to enhancing creative capabilities and establishing internal agencies. Axel holds a degree in Graphic Design from FH Hildesheim Holzminden.