Hepsiburada
Nilhan Onal Gokcetekin's work experience includes:
- Chief Executive Officer at Hepsiburada, a leading e-commerce technology platform in Türkiye, where they oversee various capabilities such as last mile delivery, advertising, and payment services.
- Various roles at Amazon, including Chief Business, Tech and Operations Officer for Fashion in Europe, Director of Amazon Shipping Worldwide, and EU Director of Product Insurance and Total Consumer Electronics UK.
- Senior Portfolio Marketing Manager at Procter & Gamble, where they were responsible for the profitability and marketing strategies of petcare brands and achieved record-breaking market share.
- Business Leader and Brand Manager at Procter & Gamble, overseeing aircare and household scale products, fabric conditioner and stain remover portfolios, and electrical beauty products.
- Senior Business Consultant at Finpro, providing strategic guidance and facilitating partnerships and acquisitions for Finnish companies expanding to the CEEMEA region.
Nilhan Onal Gokcetekin completed their education at various institutions. In 1999, they received their Bachelor's degree in Political Science from Boğaziçi University. Nilhan then pursued a Marketing and Finance MBA from Boğaziçi University from 1999 to 2000. Most recently, in 2022, they participated in the Advanced Management Program (AMP 203) at Harvard Business School.
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Hepsiburada
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We are a leading e-commerce platform in Turkey, we connect approximately 50 million members and a fast growing base of more than 100,7 thousand active merchants. We provide high-quality customer experience by relentlessly focusing on selection, price and delivery: Selection: As of March 31, 2023 we had 180 million SKUs, including variants (color, size, etc.), across 32 different categories offered through a hybrid model combining a first-party Direct Sales model (1P model) and a third-party Marketplace model (3P model); Price: We seek to provide the best value for our customers by offering products at highly competitive prices; and Delivery: We operate a large, fast and scalable in-house logistics network with robust last-mile delivery capabilities based on a proprietary technology platform. Founded in 2000, Hepsiburada has been one of the early pioneers of digitalization of commerce in Turkey and has become a household brand in the country. Our brand, which corresponds to “Everything is Here”, is synonymous with a seamless online shopping experience.