HEROIKS
Hayat Chekkali is a professional with extensive experience in media, marketing, and product management. Hayat has worked in various companies such as HEROIKS, Makuity, Climat, Mediaplazza, DIABLESS, SWAROVSKI, Novotel hotels, and Digital Virgo. Throughout their career, Hayat has been involved in purchasing, planning, and optimizing TV campaigns, as well as defining media strategies, negotiating ad space purchases, and managing budgets. Hayat has also been responsible for analyzing campaign performances, conducting market research, and coordinating press and public relations activities. Additionally, Hayat has expertise in quality assurance, customer loyalty programs, and event management.
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HEROIKS
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HEROIKS is the first French independant media company, with 8 agencies, 300 employees, 800 customers and a gross margin of +50 millions euros. Practiced appraiser in the development of a media strategy directly oriented towards customer acquisition, HEROIKS is particularly active in e-commerce, where it has a market share of more than 40% among pure players, with references like Trivago, Groupon, Just Eat, Vistaprint... Moreover, HEROIKS is leading in European search (SEO/SEA) with +180 people team and 400 customers, including an international capabilities that cover +20 languages natively.