HK Express
Edwin Ho is an accomplished digital marketing professional with extensive experience in commercial strategy, digital analytics, and growth management across various industries. Currently serving as a Manager for both Commercial Strategy & Insights and Digital Analytics at HK Express, Edwin Ho focuses on A/B testing and personalization initiatives while ensuring data governance compliance. Previous roles include Digital Growth Manager at Healthy Matters, Senior Growth Analyst at Bowtie Life Insurance Company, and Digital Optimisation Analyst at HSBC, where Edwin Ho implemented data-driven strategies to enhance user experience and drive business growth. Edwin Ho holds a Master of Science in Digital Marketing and a Bachelor of Science in Multimedia Development from Robert Gordon University.
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HK Express
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Here at HK Express, we are built on a culture of respect, opportunity, innovation and travel. We are the pioneer and aspire to build Hong Kong’s own, true low-cost carrier. We try our best to understand what our customers need. We can relate to the joy of their every travel, their excitement to explore every city and the delight they share with their close ones. Which is why we are dedicated to offer the greatest value to our customers and to make traveling both possible and accessible to everyone. We are committed to low fares, inflight safety and personalized journeys, offering a variety of choices to satisfy individual preferences. Currently, we are covering 26+ destinations, operating with a fleet of 28 aircrafts, mostly targeting at exotic Asian cities. We are planning to expand our network in the year to come, flying beyond Japan, China, Thailand or Taiwan, bringing more people on board in the pursuit of adventures!