Hook + Ladder Digital
Warren Ho is a Digital Marketing Specialist at Hook + Ladder Digital, where responsibilities include leading the implementation of paid media strategies aimed at enhancing brand awareness, engagement, reach, and conversions, as well as generating reports to address strategic and technical challenges. Previously, Warren served as a Shift Manager at McDonald's from August 2012 to September 2019, overseeing daily operations, managing a team of 8-12 staff members, and emphasizing client experience in high-energy settings. Warren holds a Bachelor of Business Administration from Kwantlen Polytechnic University, focusing on Business, Management, Marketing, and Related Support Services.
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Hook + Ladder Digital
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Hook + Ladder is a digital marketing agency that works with established brands who have proven their product/market fit but need help capturing or stealing new market share. We solve problems that fall into one or more of these three buckets: 1. STRATEGIC GAP - The organization struggles with how to position themselves in the marketplace (perceived to be selling the same thing that everyone else is also selling) 2. MARKETING GAP - They know their customers and why their products/services are the best option, but they don't know how to market to them or how to gauge if their efforts are working (what, when or how). 3. OPERATIONAL GAP - They know how they are supposed to market to their target audience, but just don't have the executional ability or capacity for it.