Hopscotch
Hailey Friedman is a seasoned marketing professional and entrepreneur with extensive experience in SEO and SEM, currently serving as Co-Founder at Growth Marketing Pro since February 2017, where the firm manages approximately 20 portfolio companies backed by prominent venture capital firms. Additionally, Hailey co-founded Hopscotch and GrowthBar, the latter of which was acquired by XO Capital, and holds a membership position at GTMfund. Previous roles include Head of Marketing at Improvado and Product Marketing Manager at RealtyShares, where contributions significantly impacted company growth and acquisition. Hailey also led the San Francisco Chapter of Badass Marketers & Founders, driving one of Silicon Valley's largest marketing communities, and was among the first employees at Zapp360, where substantial revenue growth was achieved. With a BA in Psychology from Emory University and an MEd from Relay Graduate School for Education, Hailey's diverse background underscores a strong foundation in both educational and marketing disciplines.
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Hopscotch
Hopscotch helps you convert more trials to paid customers by refining your in-app user experience with interactive product tours and in-app messages.