Hudson Rouge
Grace Bastyr has a diverse work experience in the creative industry. Starting in 2019, they worked as a Marketing and Public Relations Representative for Rent The Runway. In 2020, they transitioned to an Art Director role at Minerva, where they worked until December 2021. In 2022, they took on the role of Content Creator for The Skinny Confidential, where they shot and designed content for social media platforms. Grace also worked as a Social Media Coordinator for WOO More Play, where they managed graphic design and copywriting for Instagram and TikTok assets. Currently, they are a Junior Art Director at Hudson Rouge, starting in 2023. Prior to this, they had worked as the Editor-In-Chief for Venomous Magazine, a one-woman team responsible for all aspects of the publication. In this role, they developed and communicated the creative vision, oversaw production, and provided creative direction for fashion editorial content and photoshoots.
Grace Bastyr attended The University of Alabama from 2019 to 2023, where they earned a Bachelor's degree in Advertising. In addition to their degree, they obtained certifications in Illustrator CC 2019 Essential Training, InDesign CC 2019 Essential Training, and Photoshop CC 2019 Essential Training: The Basics from Lynda.com in 2020.
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Hudson Rouge
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We are an integrated, luxury marketing boutique, headquartered in New York with offices in Detroit, Shanghai, Toronto and Mexico City. Founded in 2012, and part of WPP, we specialize in understanding, optimizing and amplifying the unspoken codes that contribute to the staying power of luxury brands and services. At Hudson Rouge, we provide a channel-agnostic, integrated approach and broad service offering, to clients in the ultra-competitive luxury sector. We are an agency founded with the mission of bringing together the best minds in luxury marketing and brand publishing. From concept to execution, we work on overall brand strategy, media promotion, and creative across digital, traditional, social, experiential, and emerging technology. We aim to cultivate meaning, and, in turn, meaningful work. We’re constantly looking for what’s next, while grounding ourselves in what’s relevant today.