Hurley
Sam Kim is a versatile professional with extensive experience in photography and creative direction, currently serving as the Social Media Manager and Photographer at Hurley since 2021. In addition, Sam holds the position of Director of Photography at The Lifestyle Studio, a social-first agency focused on lifestyle brands, also active since 2020. Previous roles include Photographer for companies such as MANSCAPED, Amaryllis Apparel, Pura Vida, and MVMT, showcasing a strong background in visual storytelling across various industries. Additionally, Sam has contributed as Creative Director at both DedFit Apparel and Mesteeso, emphasizing branding and innovative approaches in dedicated lifestyle and coffee sectors.
Hurley
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The history of Hurley traces its roots back to the surf industry in Southern California in the late 1970's. Hurley Surfboards was established in Costa Mesa in 1979. Well into the early 1980's, Hurley Surfboards was excelling as a company and Bob was shaping surfboards for many of the best surfers in the world. In 1982, Bob and hisbusiness manager, Joe K., began pursuing a hot Australian clothing brand, Billabong. Bob was attracted to the company because of their super long, punk rock boardshort styles. With the help of friends and family, Billabong USA was established as a separate entity and licensee for Billabong.