Icelandair Group hf
Rakel has served as Chief Digital Officer since March 2022. She joined Icelandair from pharmaceutical company Alvotech where she served as Chief Information Officer (CIO). Before that she was CIO and VP of Global Program Management Office at the international orthopedics company Össur. Prior to that, Rakel worked for 14 years at Arion Bank where she served as Managing Director of Corporate Development and Marketing from 2011 and was CIO from 2016 where she led the successful digital transformation of the bank. Rakel has an MBA from Duke University in the US and a B.Sc. degree in computer science from the University of Iceland.
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Icelandair Group hf
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Icelandair Group hf is an Iceland-based holding company active within the airline and tourism industries. The Company's activities are divided into two primary business areas: Route Network and Tourism Services. The Route Network segment is focused on the international and domestic route networks. It comprises such elements as scheduled airlines, cargo and ground services, among others. The Company's fleet consists of 40 aircraft, including three Bobardier Q400 aircraft. The Tourism Services unit provides support to the route network and, offers value-added service to tourists in Iceland and Icelanders travelling abroad. It comprises hotels, travel agencies and tour operators. The Company's business was conducted through a number of subsidiaries, including Air Iceland ehf, Icelandair ehf, Icelandair Cargo ehf, Loftleidir Icelandic ehf, Iceland Travel ehf, Icelandir Hotels ehf an A320 ehf, among others.