ICICI Bank
Pratik Mehta is an accomplished marketing communications professional with extensive experience spanning over 18 years. Currently serving as Assistant General Manager at ICICI Bank since November 2017, Pratik is responsible for communication strategies for various banking products and services, leveraging multiple channels including ATL, digital, and social media. Prior to ICICI Bank, Pratik held the position of Chief Manager at Volkswagen Group Sales India, where marketing communication efforts for the Volkswagen brand were managed. Historical roles include serving as Account Director at Ogilvy and Mather, Account Manager at Publicis Ambience, Executive at NDTV, and Deputy Manager at Godrej & Boyce. Pratik holds an MBA in Marketing from Chetana's Institute of Management & Research, a PG Diploma in Advertising and Marketing from Xavier Institute of Communications, and a Bachelor of Commerce degree from Mithibai College.
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ICICI Bank
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ICICI Bank is a leading private sector bank in India, and offers a wide range of banking products and financial services to Corporate, Small and Medium Enterprises (SME) and Retail customers through extensive multi-channel touch points including branches, state-of-the-art Internet Banking, Mobile Banking, WhatsApp Banking, and Phone Banking. The Bank also has specialised subsidiaries in the areas of investment banking, life and non-life insurance, venture capital and asset management.