Dana de Siena

Dana De Siena is a seasoned marketing and communications professional with a robust background in project management and event coordination. Currently serving as the Marketing Communications Manager at ICSC since January 2022, Dana leads event marketing initiatives and collaborates with stakeholders to enhance event attendance. Prior experience includes roles as Events and Marketing Manager and Development Associate at City Year New York, where Dana drove event and fundraising strategies. Additionally, Dana has experience directing large-scale performances as a Senior Production Associate at Distinguished Concerts International New York and managing book production as a Project Coordinator at Springer Nature. Dana holds a Master of Science in Industrial and Organizational Psychology from Baruch College and a Bachelor's Degree in Psychology and Music Performance from Brooklyn College.