Justin Davis

Senior Director, Audience Development & Commerce at IGN Entertainment

Justin Davis serves as the Vice President of Commerce and Subscriptions at IGN Entertainment since July 2011, where responsibilities include overseeing a team of 13 in affiliate commerce content strategy, audience development, and SEO. Previous roles at IGN include Senior Director and Director of Audience Development & Commerce, and Features Executive Editor. Prior to IGN, Justin co-founded Hammersuit LLC and served as its General Manager, successfully selling the company in 2011, and held various editorial positions at Modojo, Social Game Central, and GameDaily Biz. Justin's career showcases a strong background in business development, content management, and digital media strategy, leading to significant audience growth and revenue generation across platforms.

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San Francisco, United States

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IGN Entertainment

IGN Entertainment is an online media company that offers services to video game, lifestyle, and entertainment enthusiast markets worldwide. It offers fan-focused information destinations such as IGN.com, 1UP.com, GameSpy, and others which are localized into more than 16 languages. It also offers technology solutions for online game play in videogames attracting the concentration of 18-34 year old men worldwide.IGN Entertainment also owns and operates AskMen.com, a men’s lifestyle website; Vault Network, a game network dedicated to role-playing video games; UGO.com, a men’s entertainment site; and more.IGN Entertainment was formerly known as Snowball.com. The company was founded in 1996 and is based in San Francisco, California with additional offices across North America, Europe, and Australia. Currently, IGN Entertainment operates as a subsidiary of Ziff Davis Media Inc..