Andy Garcia

Andy Garcia is a results-driven marketing and creative professional with extensive experience in leading brand strategy and marketing initiatives. Currently serving as the Director of Marketing, Strategy, and Brand Partnerships at Illuminarium Experiences, Andy oversees all marketing efforts, collaborating with multiple teams to implement strategic initiatives. Previous roles include Creative Director at Secret Location, where expertise in immersive experience design and brand development was leveraged, and Creative Director at Thinkingbox, managing multidisciplinary teams to deliver award-winning campaigns. Andy's background also includes founding Atom Design Collective, co-founding Piggy the Bank, and holding various creative roles at agencies such as Cheil Worldwide Inc. and Naked Creative Consultancy. Andy holds a Graphic Design degree from OCAD University and furthered studies at Seneca Polytechnic.