Imaginuity
Corbett Guest has an extensive work experience in the digital marketing industry. Corbett is currently serving as the President and Chief Strategy Officer at Imaginuity, a Dallas-based integrated agency that specializes in delivering transformative results for its clients. Prior to this role, they worked as the Chief Strategy and Innovation Officer at Imaginuity, where they utilized the agency's proprietary AdScience customer data platform to optimize cross-channel marketing programs. Before that, Corbett was the CEO of Imaginuity, where they led a full-service digital marketing team in building meaningful connections for the digital age.
Corbett's career also includes roles at other notable companies. Corbett worked as the Director of Web Strategy/Creative Director at US Web/MarchFirst, where they played a key role in web strategy and creative development. Additionally, they worked as a Director of User Experience at Vectrix and as a Director of Product Development/User Experience at W3CD/Etherstream.
Outside of the digital marketing industry, Corbett's work experience includes being a Musician at Geffen Records from 1996 to 2000.
Overall, Corbett Guest has showcased their expertise in strategy, innovation, user experience, and leadership throughout their career in the digital marketing industry.
Corbett Guest began their education in 1989 at Dallas Baptist University, where they studied Theater/Communications. Corbett attended the university for a period of two years and completed the program in 1991. Following this, they enrolled at The University of Texas at Arlington in 1992, where they pursued a Bachelor of Fine Arts degree in Theater and Communications. Corbett successfully completed this program in 1994.
Imaginuity
Imaginuity delivers transformative results to clients by effectively managing the complexity of today’s marketing ecosystem to drive the most efficient customer conversions.The best ways for most companies and brands to market themselves have significantly changed. A profusion of new tools, platforms, and digital technologies are now enabling amore insightful, holistic approach to marketing planning, better customer understanding, and improved ways to convert new customers more efficiently.Instead of making things easier, this transformation has made marketing much more complex. The proliferation of technology has created more ways to reach and engage with customers. To manage today’s marketing complexity, Imaginuity helps forward-thinking organizations find ways to insightfully connect the dots between multiple customer touchpoints throughout the path to purchase.Our simplified approach delivers the right message to the right customer at the right time on the right channel, all the way down to their device of choice. The results? Better outcomes, more satisfied customers, and improved marketing operations.