Imper
Martin Skalický is a seasoned business developer with extensive experience in commercial growth and client management. Since February 2020, Martin has served as a Senior Business Developer at Imper CZ, s.r.o. and has concurrently held a similar position at Mediaboard until April 2024, supporting over 2000 companies in the Czech Republic and Slovakia with innovative data solutions for business, marketing, and PR. Previously, Martin worked at Citfin from May 2015 to October 2019 as a Senior Account Manager, leading a team of approximately 20 employees and overseeing the management of medium to large corporate clients. Martin began a career in journalism, contributing as a writer and editor for various sports media outlets between 2014 and 2015, after co-founding and managing the retail chain Tulipánek.cz from 2010 to 2014. Martin holds a Master's degree in Social and Media Communication from Jan Amos Komensky University and a Bachelor's degree in Journalism from Charles University.
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Imper
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Imper delivers new B2B opportunities and customers thanks to smart data and artificial intelligence. Smart data are not statistical databases, but up-to-date information, which will tell you who your customer is and help you to find more. They are able to determine who has shown interest in your products or services and even who needs them currently or is going to need them. They can measure what brings in new customers and what, on the other hand, does not. The purpose of our data is not to look for or create a customer’s interest, but to measure and identify their needs and whether they are being met. Thus we do not only provide data, but actually also new opportunities. Thousands of companies build their business and marketing on our data. We deliver high-quality information which can become the foundation of your company’s business and marketing as well.