Impossible Foods
Peter McGuinness is the current CEO at Impossible Foods. Prior to joining Impossible Foods, McGuinness served as President and Chief Operating Officer at Chobani from January 2013 to April 2022. McGuinness was responsible for driving the transformation of Chobani from a manufacturing-driven company to a marketing machine. Peter also served as President & CEO at DDB Chicago from January 2011 to July 2013, and Chairman & CEO at Gotham, Inc. from January 2008 to December 2011. Prior to that, they were Regional President for Europe, Middle East & Africa at Momentum Worldwide from January 2005 to December 2008.
Peter McGuinness has a Bachelor's Degree in Marketing and Economics from Roger Williams University.
Some individuals on their team include Giselle Guerrero - VP, Creative, Sue Klapholz - VP, Nutrition & Health, and Kate Aydin - CIO.
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Impossible Foods
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Based in California’s Silicon Valley, Impossible Foods makes delicious, nutritious meat and dairy products from plants — with a much smaller environmental footprint than meat from animals. The privately held food tech startup was founded in 2011 by Patrick O. Brown, M.D., Ph.D., Professor Emeritus of Biochemistry at Stanford University and a former Howard Hughes Medical Institute investigator. Investors include Mirae Asset Global Investments, Khosla Ventures, Bill Gates, Google Ventures, Horizons Ventures, UBS, Viking Global Investors, Temasek, Sailing Capital, and Open Philanthropy Project.