in4mation insights
Grant West is a seasoned professional in marketing science, currently serving as the Director at in4mation insights since March 2021, following a prior role as Associate Director within the same department. West's background includes extensive experience at the University of Arkansas, where positions ranged from Postdoctoral Research Fellow to Director of Research Support within the Ag Economics & Agribusiness Department from April 2013 to March 2021. Grant West holds a PhD in Public Policy obtained from the University of Arkansas, complemented by a Master of Arts in Geography and a Bachelor of Arts in Geography, also from the same institution.
This person is not in the org chart
This person is not in any teams
in4mation insights
in4mation insights, located in Needham, MA, was founded in 2006 by Mark Garratt and Steve Cohen. Their vision is to evolve the field of analytics and marketing research beyond the standard methods by providing the marketplace with highly innovative solutions and predictive tools. Throughout their careers, Mark and Steve have pioneered a number ofmethods in use today, including Choice-Based Conjoint, Latent Class CBCA, Computerized Designs for Choice Tasks, and Maximum Difference Scaling. We continue to develop new tools and techniques by combining real-world, practical experience with the best academic minds.