HP

Hemant Patel

Marketing Automation And Segmentation Manager at Informa Tech

Hemant Patel is an accomplished marketing professional with extensive experience in marketing automation, CRM, and data strategy. Currently serving as the Marketing Automation and Segmentation Manager at Informa Tech since November 2022, Hemant previously held key roles at NHS Property Services Ltd as the Senior Insights and Marketing Operations Manager, where significant improvements in data quality metrics and successful implementation of Microsoft Dynamics 365 were achieved. Hemant's background also includes positions at Thomson Reuters, Hewlett Packard Enterprise, HP UK, and 3Com, demonstrating expertise in managing marketing operations teams, executing marketing program strategies, and overseeing CRM migrations. Hemant holds a BSc (Hons) in Information Management with Information Systems from the University of West London.

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London, United Kingdom

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Informa Tech

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Informa Tech is a leading provider of market insight and market access. Through our in-depth expertise and engaged audience community, we help business professionals make better technology decisions and marketers reach the most powerful buyers and influencers in the world. Our global reach and 100+ trusted tech brands connect, inform and inspire a thriving business technology community to build a better, more sustainable, world and start conversations that matter. With deep understanding of global markets, audiences, and a powerful ecosystem of fully permissioned first-party data, Informa Tech delivers high-performing digital marketing services across every step of the buyer journey, helping marketers to build long-term relationships with their targeted customers.