Marija Masalskis

Senior Principal Analyst, Tv, Video And Advertising at Informa Tech

Marija Masalskis currently serves as Research Director at Caretta Research, a position held since October 2024. Previously, Marija was Senior Principal Analyst at Omdia from January 2020 to December 2023, specializing in TV, video, and advertising. Earlier roles include Analytics at Index Exchange and Director of Research at Digital Content Next. Marija's career began at Screen Digest, where various positions from Research Analyst to Principal Analyst were held from September 2007 to March 2013. Academic qualifications include an MPhil in Economic and Social History from the University of Cambridge and a BA in Integrated Social Sciences from Jacobs University Bremen, complemented by a Professional Certification in Data Analysis from the University of California, Berkeley.

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Vilnius, Lithuania

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Informa Tech

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Informa Tech is a leading provider of market insight and market access. Through our in-depth expertise and engaged audience community, we help business professionals make better technology decisions and marketers reach the most powerful buyers and influencers in the world. Our global reach and 100+ trusted tech brands connect, inform and inspire a thriving business technology community to build a better, more sustainable, world and start conversations that matter. With deep understanding of global markets, audiences, and a powerful ecosystem of fully permissioned first-party data, Informa Tech delivers high-performing digital marketing services across every step of the buyer journey, helping marketers to build long-term relationships with their targeted customers.