Mishel Goldina

Marketing Segmentation Analyst at Informa Tech

Mishel Goldina is a Marketing Segmentation Analyst at Informa Tech since November 2021, with prior experience as a Marketing Associate at LifeWorking Coworking from January 2021 to November 2021. In this role, Mishel led the execution of comprehensive marketing strategies focused on both B2C and B2B campaigns, analyzing performance data to enhance customer engagement. Additionally, Mishel served as a Steering Committee Member at Fresh Start Business Incubator, where strategies for digital media and event production were developed to boost awareness and engagement. Previous experience also includes an internship at LaSalle Network, contributing to public relations efforts and securing speaking engagements for executives. Mishel holds a Bachelor of Arts in Business with a concentration in Marketing Analysis and a minor in Data Science from Lake Forest College.

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Chicago, United States

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Informa Tech

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Informa Tech is a leading provider of market insight and market access. Through our in-depth expertise and engaged audience community, we help business professionals make better technology decisions and marketers reach the most powerful buyers and influencers in the world. Our global reach and 100+ trusted tech brands connect, inform and inspire a thriving business technology community to build a better, more sustainable, world and start conversations that matter. With deep understanding of global markets, audiences, and a powerful ecosystem of fully permissioned first-party data, Informa Tech delivers high-performing digital marketing services across every step of the buyer journey, helping marketers to build long-term relationships with their targeted customers.