Informa TechTarget
Elle Newman is an accomplished marketing professional with a strong background in program management and social media strategy. Currently serving as a Marketing Programs Associate at Informa TechTarget following a merger with Industry Dive, Elle has previously contributed to the marketing efforts of Makpar Corporation, where notable achievements included increasing engagement rates and followers significantly through effective blog and social media management. Elle has also excelled in various roles within Phi Chi Theta, enhancing recruitment through strategic content development and digital marketing campaigns. Educational qualifications include a Bachelor of Science in Marketing and a Bachelor of Arts in Fine/Studio Arts from the University of Maryland, complemented by foundational experiences in social media management and communications.
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Informa TechTarget
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Informa TechTarget informs, influences and connects the world’s technology buyers and sellers, helping accelerate growth from R&D to ROI. With a vast reach of over 220 highly targeted technology-specific websites and over 50 million permissioned first-party audience members, Informa TechTarget has a unique understanding of and insight into the technology market. Underpinned by those audiences and their data, we offer expert-led, data-driven, and digitally enabled services that have the potential to deliver significant impact and measurable outcomes to our clients: • Trusted information that shapes the industry and informs investment • Intelligence and advice that guides and influences strategy • Advertising that grows reputation and establishes thought leadership • Custom content that engages and prompts action • Intent and demand generation that more precisely targets and converts Informa TechTarget is headquartered in Boston, MA and has offices in 19 global locations.