Innovate IP, Inc.
As the Head of Marketing for Cayuse, Traci Gregorski oversees the strategy and execution of all marketing activities and collaborates cross functionally to ensure transparency, alignment, and buy-in.
With 15+ years of experience building marketing teams and programs for high-growth B2B SaaS companies, Traci brings tremendous knowledge and experience in creating predictable pipeline growth through demand generation, brand architecture, public relations, product marketing, and customer advocacy marketing.
Traci’s career began in trade publishing, where she developed a passion for content and storytelling. Since then, her passion for storytelling has served as a cornerstone in her marketing career, enabling her to truly make a meaningful impact for her team and the audience they serve.
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Innovate IP, Inc.
We turn Innovation into Impact. Innovate IP is web-based platform that provides life-cycle management for Intellectual Property assets. Our solution manages the creation, protection and disposition of patents, trademarks, copyrights and know-how. We help our customers manage their own internal processes as well as interactions with third partiesto market, transfer and license its assets in an efficient and effective manner.