Innovation Asset Collective
Maggie Fairs is a seasoned communications professional with extensive experience in various leadership roles across multiple sectors. Currently serving as the VP of Communications & External Affairs at the Philadelphia Museum of Art since May 2023, Maggie has also led communications efforts for the Innovation Asset Collective, focusing on enhancing Canadian innovation in the cleantech sector. Additionally, as Head of Partnerships at Partial, Maggie facilitates connections between artists and audiences through an online marketplace. Maggie is the founder and curator of Plum Viewing, a newsletter dedicated to arts and culture events. Previous positions include Senior Communications Adviser and Program Director for the Canadian Arts Summit at Business / Arts, SVP at Weber Shandwick, Vice President at NATIONAL Public Relations, and National PR and Media Relations Director at Gowling Lafleur Henderson LLP. Maggie holds a Bachelor of Arts in Psychology from Memorial University and a Bachelor of Public Relations from Mount Saint Vincent University.
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Innovation Asset Collective
The Innovation Asset Collective (IAC) cuts through the noise and helps Canadian companies harness the value and power of their Intellectual Property (IP) so our innovations can remain Canadian-owned and globally renowned. Leaders in IP education, strategic counsel, IP generation and patent access, IAC members will maximize the value of their intangible assets, while benefiting from the services of the collective and setting the stage for international growth. We will purchase and license patents on behalf of our members, while they maintain control and ownership of their own IP. By realizing the inherent value of IP, we will protect what is ours. We will foster innovation. We will see more Canadian companies succeed globally. This is our commitment to Canadians.