Innovation Federal Credit Union
Vishnu Singh has extensive experience in the fields of integrated marketing, business intelligence, analytics, and fintech partnerships. Vishnu currently holds the position of Vice President Integrated Marketing, Business Intelligence/Analytics at Innovation Federal Credit Union. Prior to this, they served as the Vice President Analytics & Fintech Partnerships at the same company.
Before joining Innovation Federal Credit Union, Vishnu worked as a Principal Consultant in Digital Marketing & Analytics at R&G Group. Vishnu also served as the Director of Marketing & Analytics, Insurance Services at Alberta Motor Association, where they developed and drove integrated marketing and data analytics strategic plans.
Vishnu's career began at Ericsson, where they held various roles such as Director of Market Insights & Analytics, Regional Marketing Manager, Senior Advisor, Program Director of Traffic & Revenue Growth, and Senior Marketing Manager. In these roles, they played a key role in transforming global sales, establishing Ericsson as a global leader, and driving revenue growth through strategic partnerships and consumer insights.
Before joining Ericsson, Vishnu worked as a Product Marketing Manager at 3Com.
Overall, Vishnu Singh has a strong background in marketing, analytics, and business development, with a focus on utilizing data-driven strategies to drive growth and success in the organizations they have worked for.
Vishnu Singh has participated in several educational programs and obtained certifications in various fields. Vishnu has completed a Business Analytics Executive Overview program at the University of Illinois Urbana-Champaign, a Marketing Analytics program at the University of Virginia Darden School of Business, a Strategy of Content Marketing program at the University of California, Davis, and a Leading Within New Realities: Leadership & Management program at Boston University. Additionally, they have obtained certifications in Fintech Revolution: Transformative Financial Services and Strategies from Emeritus, Lean Six Sigma Yellow Belt (ICYB) from Instructor Led, Email Messaging from MECLABS Institute, Landing Page Optimization from MECLABS Institute, and Value Proposition Development from MECLABS Institute.
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Innovation Federal Credit Union
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Innovation Federal Credit Union is a co-operative that strives to be the most responsive and innovative financial services organization. We look to continuously improve our internal operations and enhance the member experience you have with us each day. We explore new methods of serving you better through the adoption of technology, listening to how and when you would like to conduct your business. We have three core values that guide our team: Accountability We take ownership of problems and fix what’s broken. Integrity We say what we do; we do what we say. Respect We recognize that the thoughts and backgrounds of others are as important as our own. Our purpose is to simplify banking for Canadians. Thank you for being a member!