InsideTrack
Cheryl Marshall-Petricoff has an extensive work experience in various marketing roles. Cheryl is currently the Vice President of Marketing at InsideTrack, where they lead a diverse B2B marketing department. Prior to this, they served as the Director of Marketing and Development at Lamp for Haiti, a non-profit organization providing medical care in Haiti. Cheryl also worked as the Management Director at Curtis+Perry Branding Plus, overseeing strategic marketing plans for the CHOICE Medicare-Medicaid health plans. Earlier in their career, they held roles as the SVP, Management Director at FCB Global, the Marketing Director at L'Oreal S.A., and the Product Manager at Colgate Palmolive.
Cheryl Marshall-Petricoff has obtained an MBA in Marketing from Columbia Business School. Cheryl has also earned a BA in Economics from Trinity College-Hartford. In addition to their degrees, Cheryl has a Coaching-Powered Leadership Certification from InsideTrack, which they obtained in May 2023.
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InsideTrack
InsideTrack is a mission-driven nonprofit that fuels positive change by empowering and advancing all learners to achieve their educational and career goals through the transformative power of coaching. We help people get the education they need to enhance well-being, create opportunity and secure meaningful employment — ultimately facilitating economic and social mobility. Since 2001, we have served over 3.1 million learners, partnering with more than 350 institutions and organizations to directly improve enrollment, retention, completion, and career advancement – tailoring our coaching outcomes to fit the needs of our partners and the learners they support. Our coaching methodology is evidence-based and research-confirmed, supporting all types of learners at every stage of their journey — especially those who face systemic barriers to postsecondary success. We are a catalyst for transformational impact, ultimately empowering learners and the organizations who serve them. To learn more, visit www.insidetrack.org and follow us on Twitter @InsideTrack and LinkedIn @InsideTrack.