Intarget
Luca Calisti is a seasoned digital marketing professional with extensive experience in online advertising and campaign management. Currently serving as a Digital Media Planner and SEM Specialist at intarget since December 2013, Luca focuses on planning various online advertising campaigns, including video ads, social media ads, display ads, search engine marketing, native advertising, and email marketing. Prior to intarget, Luca worked at Google from January 2010 to December 2013 as an Account Manager and Campaign Specialist, managing online advertising campaigns across search, display, YouTube, and mobile platforms in Italy. Luca also has a background in media sales and digital marketing from roles at Euroedizioni and Nigeva srl, where expertise in advertising strategies and achieving sales objectives was developed.
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Intarget
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Intarget is a strategic consulting partner on the customer journey. Founded in Pisa in 2001, it now has four additional offices in Milan, Rome, Chiasso and Shanghai. For more than 20 years, it has supported companies and brands with global customer journey planning and building effective and measurable brand strategies. Intarget supports national and international brands on their way to full digital maturity and the achievement of their business goals. With an international team of more than 180 professionals, it focuses on adding value and improving interactions between people and brands, making the most of digital technologies and platforms and implementing innovative technological solutions. The solutions ecosystem consists of three centers of excellence: ● Marketing solutions for strategic consulting on digital cross-media and cross-country initiatives covering the entire customer journey ● Data & Tech solutions for the integration and implementation of advanced technology infrastructures and platforms (cloud and AI) to enhance marketing ● Creative solutions for user experience planning in addition to the design and production of multimedia video, photography, motion graphics, 3D and post-production content to transform touchpoints into memorable experiences