Luca Ciccarelli

Head Of Platform at Intarget

Luca Ciccarelli has a diverse work experience spanning various roles and companies. Luca started their career in 2000 as an Operatore GIS e GPS at Proeco, where they collaborated in the field of topography-cartography and Geographic Information Systems (GIS). Luca then joined Terra Nova in 2002, where they worked in marketing, CRM, and training, managing customer contacts, marketing channels, and providing technical support and product training. Luca also contributed to the digitalization and organization of geographical databases. In 2007, they joined Dada as a Content Library Operator and later as a Web Content Assistant, responsible for managing web and mobile content across various websites. In 2011, they joined Register.it as a Marketing Assistant and later became a Marketing Executive, where they analyzed traffic and sales data, prepared reports for the marketing manager, and assisted in direct email marketing and social media activities. Luca's most recent role is at Intarget, where they started in 2014 as a Data Analytics Specialist and currently serves as the Head of Platform.

Luca Ciccarelli studied Natural Sciences at Università degli Studi di Siena from 1993 to 1999. In addition to their academic education, Luca obtained several certifications over the years. In July 2014, they received the "Ecommerce Analytics: From Data to Decisions" certification from Google. In September 2016, Luca obtained the "Tagcommander Certification in 'Tag Management System' and 'Deduplication'" from Commanders Act. In October 2018, they received the "Certificazione sulla vendita di soluzioni digitali" certification from Google. Luca continued their certifications with Google by obtaining the "Google Analytics Individual Qualification" in October 2022 and the "Privacy for Agencies and Partners Certification" in November 2022. Luca'smost recent certification is the "Google Analytics Certification," which they obtained in August 2023.

Location

Siena, Italy

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Intarget

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Intarget is a strategic consulting partner on the customer journey. Founded in Pisa in 2001, it now has four additional offices in Milan, Rome, Chiasso and Shanghai. For more than 20 years, it has supported companies and brands with global customer journey planning and building effective and measurable brand strategies. Intarget supports national and international brands on their way to full digital maturity and the achievement of their business goals. With an international team of more than 180 professionals, it focuses on adding value and improving interactions between people and brands, making the most of digital technologies and platforms and implementing innovative technological solutions. The solutions ecosystem consists of three centers of excellence: ● Marketing solutions for strategic consulting on digital cross-media and cross-country initiatives covering the entire customer journey ● Data & Tech solutions for the integration and implementation of advanced technology infrastructures and platforms (cloud and AI) to enhance marketing ● Creative solutions for user experience planning in addition to the design and production of multimedia video, photography, motion graphics, 3D and post-production content to transform touchpoints into memorable experiences


Headquarters

Milano, Italy

Employees

51-200

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