Integrity Marketing Group
Vicki Cutwright serves as the Vice President of Enterprise Data and Analytics at Integrity, a position held since December 2024. Prior to this, Vicki was the Vice President of Analytic Services at CrosPartners in 2023, specializing in consulting for investment decisions across various industries. Vicki's experience includes a notable role as the Global Head of Digital Sales, Marketing and CX Analytics at General Motors from 2019 to 2023, where Vicki established the company’s first global digital analytics team. Vicki previously held the position of Vice President of Enterprise Analytics at Wyndham Hotels & Resorts, focusing on analytics strategy and data platform architecture. Additional roles include Vice President of Portfolio Strategy and Research at Marriott International, where Vicki modernized data mining methods, and Director of Marketing Analytics at Capital One, leading a team in customer satisfaction metrics. Vicki holds a Bachelor's degree in Mathematics and a Master of Science in Statistics from The George Washington University.
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Integrity Marketing Group
Integrity Marketing Group provides product design, marketing systems, and profitability for insurance products.