Danyal Effendi

Danyal Effendi is a seasoned marketing professional with extensive experience in digital marketing and growth strategies. Currently serving as Senior Growth Marketing Manager at Intelex Technologies ULC, Danyal focuses on driving website traffic, engagement, and conversions through strategic A/B testing and funnel optimization. As the Founder and Principal of Effendi Racing, an amateur motorsports team, Danyal also operates a racing store. In addition, Danyal has provided digital marketing consultancy for multiple companies, including BlueMind.App and LifePlan Investments, where responsibilities included lead generation, user journey development, and sales funnel optimization. Danyal's career began in marketing roles at Gaditek and Abu Ghazaleh Intellectual Property, and educational qualifications include a Post Graduate Certificate in Web Development from Humber College and a Bachelor of Business Administration in Marketing & Finance from Karachi University Business School.