Intellect Design
Mithu Gupta is an accomplished marketing professional with extensive experience in strategic marketing, brand positioning, and user experience. Currently serving as Chief Marketing Officer and Head of User Experience at Intellect Design Arena Ltd since February 2022, Mithu previously held key marketing roles at Standard Chartered Bank, YES BANK, Nokia, and ABN AMRO Bank. Notably, Mithu was responsible for developing India marketing strategies and driving business through strategic partnerships at Standard Chartered Bank, and managed retail marketing strategies at YES BANK. A strong educational background includes an MBA in Marketing and Systems from the Institute of Management Technology, Ghaziabad, a BSc in Computer Science from St. Ann's College, and completion of the Accelerated Development Program in Leadership and Strategy at The Wharton School in 2016.
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Intellect Design
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Intellect Design Arena Limited, formerly Fin Tech Grid Limited, is a holding company. The Company is engaged in the business of software development, and providing software product license and related services. Its geographical segments include India, Middle East & Africa; Asia Pacific; Europe, and Americas. The Company has a portfolio of products across Global Consumer Banking, Central Banking, Risk and Treasury Management, Global Transaction Banking and Insurance. Its Global Consumer Banking products include Digital Core, a Web-enabled banking software; Lending, a loan management system that supports all the financial facilities for the bank for market segments, from retail to corporate; Wealth, an integrated front, middle and back-office solution for private banks, wealth management firms, advisory firms, broker dealers and independent financial advisors, and Quantum Central Banking Solution, a banking solution for the requirements of central banks with technology frameworks.