Intercept
Lauren Machtinger is a Senior Account Manager at Intercept, working with clients such as Microsoft, Intuit, HP, FedEx, and PwC. Prior to this role, Lauren held positions at Horizon Media, InMode, Samari Communications, and Bumble, where Lauren gained experience in account management, marketing, PR, events, and campus leadership. Lauren graduated from Wilfrid Laurier University with a Bachelor of Arts in Communication, specializing in Global Communication.
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Intercept
We are a full-time B2B firm that specializes in the global technology sector. This means that 100% of our resources are dedicated to understanding, optimizing, and innovating B2B customer engagement - from SMB to enterprise. We get that B2B technology purchases involve as many as 15 stakeholders, who each have different needs and priorities. We understand how a business decision-maker thinks, evaluates, and acts compared to an IT decision-maker. We know that sales enablement and marketing excellence must go hand-in-hand to achieve business objectives. We are B2B, through and through.