International
Bruce Vasbinder is an accomplished professional with extensive experience in the automotive and engineering industries, currently serving as Director of Medium Duty Segment Marketing and Director of Severe Service Product Marketing at Navistar Inc since September 2008. Responsibilities have included oversight of vehicle content assessment, cost reduction initiatives, and strategic market positioning in collaboration with general managers. Previous roles at Navistar included Chief Engineer for Body Components and Military Products, where key achievements involved leading large teams, managing significant product budgets, and directing specialized engineering efforts. Prior to Navistar, Bruce worked at Alcoa as Plant Engineering and Maintenance Manager, overseeing operational activities and a substantial departmental budget. Bruce holds an MBA in Technology Management from Franklin University and a Bachelor's degree in Mechanical Engineering from Youngstown State University.
International
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International builds International trucks and engines and IC Bus® school and commercial buses that are as tough and as smart as the people who drive them. Our solutions deliver greater uptime and productivity to fleets across North America. We also develop Fleetrite® aftermarket parts. In everything we do, our vision is to accelerate the impact of sustainable mobility to create the cleaner, safer world we all deserve. We are part of the TRATON Group, one of the world's leading commercial vehicle manufacturers.