Alicia Torras

Alicia Torras currently serves as the Customer Acquisition and Engagement Manager at ISDIN since March 2022. Prior to this role, Alicia was the Country Digital & Data Manager at Unibail-Rodamco-Westfield from January 2016 to February 2022, where responsibilities included adapting corporate strategy to the Spanish market and implementing digital and loyalty strategies for shopping center marketing teams. Alicia’s experience also encompasses roles as a Marketing Manager at various shopping centers including CC Parquesur, where a notable achievement was redefining the center's positioning and collaborating with major brands like Disney and Lego. Earlier professional roles included positions at LVMH as Assistant Brand Manager for Veuve Clicquot & Hennessy, Nissan Motor Corporation as Product Manager Assistant, and Vanity Fair Brands Lingerie as Marketing Assistant. Alicia holds a Bachelor's degree in Business Administration from Esade and a Master's degree in Online Marketing and E-Commerce from EAE Business School. Additionally, education at Tsinghua University took place in 2012.